07 Jul

Posted at 12:26h in consumer insights, Consumer Trends, coolhunting, Design, innovation, microtrend, social innovation, Technology, trendwatching, wandering the future
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Technology is making live more convenient, time efficient, provides more opportunities to communicate and constantly provides us with information. We could not imagine a world without technology, it has become a natural essence of our lifestyle and there is no way we can or want to delete it. This revolution is blurring the lines of humanity and technology. Besides all improvements and advantages, technology is also causing problems.

16 Jun

Posted at 17:39h in application, consumer insights, Consumer Trends, Design, emotion economy, extreme consumerism, innovation, Inspiration, microtrend, social innovation, wandering the future, weak signal
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The diversity of choices is heaven and hell at the same time. You must have experience this dilemma yourself many times before, standing in front of the amazingly full shelfs  in the supermarket. We have more and more choices every day, may it be at the supermarket, at a store or our holiday destination. We don’t know about you but we always struggle with making the right choices, sometimes it can takes hours to make decisions and we are still in doubt afterwards.

06 Nov

Posted at 11:57h in Appearance, consumer insights, Consumer Trends, coolhunting, coolstuff, Design, Health, innovation, Inspiration, microtrend, Newsfeed, social innovation, trendwatching, wtf
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Another succesful edition of the Dutch Design Week has passed by this year. Our Trainee Mallory was our eyes and ears on the floor this year and went to spot the latest new directions of change in design land and beyond. Especially for you guys,...

18 Aug

Posted at 21:12h in Appearance, consumer insights, Consumer Trends, coolhunting, coolstuff, Design, extreme consumerism, fashion, innovation, Inspiration, microtrend, Newsfeed, social innovation, trendwatching, wandering the future, weak signal
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Do you ever find yourself in ‘the-shopping-struggle’. The dilemma between investing in the slow-fashion industry, by spending all the money you saved on one pair of jeans; or buying whatever you desire, knowing it is probably made in Bangladesh. The developing sharing economy has the solution for this dilemma: leasing clothes.

07 Aug

Posted at 16:31h in consumer insights, Consumer Trends, coolhunting, Design, Environment, Health, innovation, Inspiration, microtrend, Newsfeed, Press, social innovation, trendwatching, wandering the future
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We all know the saying "there is a lid for every pot" but that doesn't seem to be correct anymore. We are pretty sure you have no clue what it is just by looking at the picture, right? What we can reveal is that it has a groundbreaking design and is made from a planet purpose vision. Moreover, that it easily could have a disruptive impact on the way we do our care product purchases in the Future...

30 Jul

Posted at 21:23h in Appearance, business, cecile cremer, consumer insights, Consumer Trends, coolhunting, emotion, innovation, Inspiration, microtrend, Newsfeed, Press, Technology, Trend Talks, trendwatching, wandering the future, weak signal
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Most of us know some kind of movie, book or series describing the world when computers are getting on the upper hand. While we are still calling this genre science fiction, it is closer to becoming reality than most of us are aware of. While Artificial Intelligence is learning from human behaviour faster than the day of light there will be a point it can outsmart us, the question is not if but when if we just let it do its thing...

24 Jul

Posted at 15:58h in Appearance, Branding, consumer insights, Consumer Trends, coolhunting, emotion economy, innovation, Inspiration, microtrend, Newsfeed, social innovation, Technology, trendtalk, wandering the future, weak signal, wtf
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Our world, or I can even say galaxy, is designed to be more and more digitalized. As the technical innovations burst into the market, many of them are not chosen to succeed. So, when is a technical device strong enough to enter the future? SoftTech or TimidTech is the answer, personalised and made to fit humans. Though, with the exponential growth of Artificial Intelligence, this human embedded technology is about to go a lot further.

24 Jul

Posted at 14:56h in Appearance, cecile cremer, collect memories, consumer insights, Consumer Trends, coolhunting, innovation, Inspiration, microtrend, Newsfeed, social innovation, Target group, trendwatching, weak signal
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Expressing sexuality is getting bolder. Statements are made everyday about sexual equality, pleasure, genders, etc. During this month MTV is broadcasting the first dating show with pansexuals, vogueing is used to protest during Kwaku Amsterdam and now a sextoy can be worn as a piece of statement jewellery.